Destined to become a doctor or an engineer, Carl studied Pure & Applied Science in CEGEP, where his future seemed certain. Then a course called “Language and the Media” radically changed his direction. Carl’s growing obsession with video production became too strong to ignore. He abandoned science for video projects, enrolled in communications at Concordia University and earned a BA.
Carl, who as a child created stories with figurines, has become a passionate filmmaker. He’s a director who sees every project as a chance to share a story and emotions. Focusing first on the actors, he creates a working atmosphere that’s relaxed and efficient, where everyone’s talent is free to flourish. Carl treats the story in a thoughtful, fluid, natural and effective manner, always managing to find the perfect balance: entertaining the viewer while reinforcing the client’s message.
Naturally curious and interested in the people around him, Carl believes in the power of teamwork and his leadership style is stamped on every production. In addition, his expertise and commitment enable him to consistently exceed his clients’ expectations. No wonder Carl has more than 500 commercials in his portfolio.